São Paulo Carnival is one of Brazil’s most exciting and dynamic celebrations, offering an unforgettable mix of samba school parades, electrifying street parties, and a unique urban Carnival atmosphere. Whether you want to dance in the streets with bloco groups or witness the grandeur of the Sambadrome parades, this guide will help you navigate everything São Paulo Carnival 2025 has to offer.
When is Carnival in São Paulo?
In 2025, Carnival in Brazil officially runs from February 27 to March 5, but in São Paulo, the festivities often start weeks earlier with pre-Carnival events and continue beyond the official dates with post-Carnival celebrations.
The highlight of the Carnival period is the Sambadrome parades, which typically take place on the Friday and Saturday before Ash Wednesday (February 28 and March 1 in 2025). Street parties, known as blocos de rua, begin as early as January and continue throughout the season.
What is São Paulo Carnival like?
Unlike the beachside celebrations in Rio and Salvador, São Paulo Carnival blends an urban experience with extravagant samba school parades and lively street parties. You can choose between attending the grand spectacle at the Sambódromo do Anhembi or joining thousands of revelers in the city’s famous blocos.
São Paulo’s Carnival is more inclusive and diverse than ever, attracting both locals and international visitors. Expect:
- Hundreds of blocos: Themed street parties featuring live music, DJs, and dancing.
- Samba school parades: A competition between elite samba schools at the Sambadrome.
- Concerts and cultural events: Various venues around the city host Carnival-themed performances.
- An electric nightlife scene: Bars and clubs throw themed parties to keep the energy going all night.
The most famous “Blocos de Rua” in São Paulo
Street parties, also known as blocos de rua, are one of the biggest attractions of São Paulo’s Carnival. These celebrations are free and open to everyone, where people come together in the streets to dance, sing, and enjoy the festive atmosphere. Below are some of the most popular and eagerly awaited blocos for 2025:
Bloco Casa Comigo
If you’re nostalgic for the hits of the past, don’t miss the Carnival parade of Bloco Casa Comigo! This year, the group will feature remixes of iconic tracks from the 1990s.
When: 02/22
Where: Avenida Henrique Schaumann – Pinheiros
Tiquequê Carnival (Carnaval do Tiquequê)
This small block for kids and families promises enjoyable activities and energetic music, providing both an educational and fun Carnival experience.
When: 03/01 at 4:00 PM
Where: Casa Natura Musical (Rua Artur de Azevedo, 2134 – Pinheiros)
Acadêmicos do Baixo Augusta
One of the largest and most diverse blocos, drawing over a million people each year. It features a mix of samba, pop, and Brazilian music.
When: 02/02, 02/09, and 02/16, from 12:00 PM
Where: Casa Audio, in Barra Funda
Anitta’s Rehearsals (Ensaios de Anitta)
As usual, Anitta kicks off her Carnival season with an unmissable weekend of live performances. Her rehearsals offer an intimate yet electrifying atmosphere that will leave the audience wanting more.
When: 02/22 and 02/23, starting at 12:00 PM
Price: From R$ 440
Where: Villa-Lobos Park
Tarado Ni Você
Inspired by the music of Caetano Veloso, this is a must-visit for fans of MPB (Brazilian Popular Music). It offers a more relaxed yet lively Carnival experience, see more here!
When: 03/01/25 at 10:00 AM
Where: The famous intersection of Avenida Ipiranga x São João, Downtown
Monobloco
Originally from Rio, but now a beloved bloco in São Paulo. Known for blending samba, funk, and rock rhythms, this year’s theme is “Nossa História de Amor” (Our Love Story), a tribute to the friendships and encounters that have been part of the parades since the bloco was founded in 2000. See more here!
When: 02/23
Where: Around Ibirapuera Park
Check out the full schedule of São Paulo Carnival’s blocos here!
How the Parade at Sambódromo do Anhembi Works
The Sambódromo do Anhembi is the heart of São Paulo’s official Carnival parade. Samba schools compete with elaborate floats, stunning costumes, and choreographed performances. The competition is fierce, as each school tells a story through its parade, judged on elements like music, creativity, and synchronization.
Special Group
The top samba schools compete for the championship title on February 28 and March 1, 2025.
February 28 (Friday)
- 9:00 PM – Parade of São Paulo’s Velhas-Guardas
- 11:00 PM – Colorado do Brás
- 12:05 AM – Barroca Zona Sul
- 1:10 AM – Dragões da Real
- 2:15 AM – Mancha Verde
- 3:20 AM – Acadêmicos do Tatuapé
- 4:25 AM – Rosas de Ouro
- 5:30 AM – Camisa Verde e Branco
March 1 (Saturday)
- 8:30 PM – Afoxé Filhos da Coroa de Dadá
- 10:30 PM – Águia de Ouro
- 11:35 PM – Império de Casa Verde
- 12:40 AM – Mocidade Alegre
- 1:45 AM – Gaviões da Fiel
- 2:50 AM – Acadêmicos do Tucuruvi
- 3:55 AM – Estrela do Terceiro Milênio
- 5:00 AM – Vai-Vai
Access Groups
Smaller schools compete for a chance to enter the elite division, happening on March 2 and 3, 2025.
February 22 (Saturday)
- 8:00 PM – Raízes do Samba
- 8:55 PM – Imperatriz da Paulicéia
- 9:50 PM – Unidos do Peruche
- 10:45 PM – Torcida Jovem
- 11:40 PM – Pérola Negra
- 12:35 AM – Morro da Casa Verde
- 1:30 AM – Imperador do Ipiranga
- 2:25 AM – Primeira da Cidade Líder
- 3:20 AM – Brinco da Marquesa
- 4:15 AM – Camisa 12
March 2 (Sunday)
- 9:00 PM – Unidos de São Lucas
- 10:00 PM – Mocidade Unida da Mooca
- 11:00 PM – Independente Tricolor
- 12:00 AM – Unidos de Vila Maria
- 1:00 AM – Tom Maior
- 2:00 AM – Nenê de Vila Matilde
- 3:00 AM – X-9 Paulistana
- 4:00 AM – Dom Bosco de Itaquera
Champions’ Parade
The best schools from the Special Group perform again in a grand celebration on March 5, 2025.
How to enjoy São Paulo during the Carnival
São Paulo offers an array of experiences beyond just the traditional blocos and samba parades. From exploring the city’s rich cultural scene to indulging in its famous gastronomy, there’s something for everyone during Carnival. Whether you’re looking to party nonstop, enjoy a more relaxed experience, or discover the city’s attractions, here’s how to make the most of São Paulo during Carnival.
How to get tickets for the Sambadrome
Tickets for the Sambódromo do Anhembi vary in price, from affordable grandstand seats to exclusive VIP boxes. Prices start at R$ 45 (approximately $7.71 at an exchange rate of 5.84 BRL per USD) and vary depending on the sector and parade date.
Tickets are available for the Special Group, Access Group I, and Access Group II parades, which will take place on February 22 and 28, as well as March 1 and 2, in addition to the Champions’ Parade on March 8.
It is advisable to purchase tickets in advance, as they tend to sell out quickly. Look for authorized sellers and ticket platforms, such as Clube do Ingresso.
Want to explore São Paulo while enjoying Carnival? Also, check out:
What to do on Avenida Paulista
Guide to São Paulo’s Japanese neighborhood, Liberdade
Discover the 10 best museums in São Paulo
What to wear at the Carnival
Carnival is all about fun and creativity, so dress accordingly:
- For the Sambadrome: Casual clothes or themed costumes.
- For blocos: Comfortable outfits, colorful accessories, and lots of glitter.
- Footwear: Sneakers or sandals—avoid heels!
Budgeting for the Carnival
Carnival in São Paulo is a unique and vibrant experience, but your expenses will vary depending on your plans and the level of participation. Here’s a more detailed guide to help you plan your budget for the festivities:
Sambadrome Tickets:
The Sambadrome is the main venue for the spectacular samba parades, where samba schools compete with elaborate costumes and floats. Tickets typically range from $30 to $300 USD, depending on the seat’s location (with the best seats offering the closest view). Keep in mind that these events are a major part of the Carnival experience, so it’s worth booking in advance, especially for the most popular nights.
Bloco Participation:
One of the most iconic aspects of Carnival is the street parties, or blocos de rua, which are free to join. These parties take place throughout the city and range from small, neighborhood gatherings to massive street celebrations attracting thousands of people. While entry is free, you might want to set aside some money for food, drinks, or merchandise sold by local vendors.
Accommodation:
Accommodation costs can vary greatly depending on your preferences and the time of booking. Budget travelers can expect to pay around $50 to $100 USD per night for hostels or budget hotels, while mid-range hotels may cost $150 to $300 USD per night. If you prefer a more luxurious stay, high-end hotels or boutique accommodations could go upwards of $300 USD per night. It’s advisable to book your stay early, as prices can increase significantly during the Carnival period.
Food and drinks:
Carnival in São Paulo is filled with delicious street food, such as pastéis (savory pastries), kebabs, and fresh fruit. On average, you can expect to spend between $10 and $30 USD per day for basic meals, depending on where you choose to eat. If you’re looking for more upscale dining, you might spend between $40 and $50 USD per meal at a nice restaurant. For drinks, expect to pay around $5 to $10 USD for a beer or cocktail at a bar or street party.
Additional expenses:
If you plan to buy Carnival costumes or accessories (such as hats, feathered boas, or glitter), these can range from $10 to $50 USD depending on the item. Some blocos may also have optional VIP areas with extra perks like exclusive drinks, seating, and better views for an additional fee.
When budgeting for your trip, also consider transport costs. São Paulo has a well-connected public transportation system, including buses and the metro, where fares typically cost around $1.50 USD per ride. Taxis and rideshare services like Uber are also widely available, though fares can vary depending on the distance and traffic.
How to get around São Paulo during Carnival
Navigating São Paulo during Carnival can be overwhelming due to road closures, crowded streets, and the sheer volume of people moving around the city. However, with some planning, you can get around efficiently and safely. Here’s everything you need to know about transportation during the festivities.
Metro & Trains
São Paulo’s Metro and CPTM (commuter trains) are the fastest and most reliable ways to move around, especially when streets are blocked for blocos and parades. Here are some key tips:
- Metro fare: Around R$5,20 (US$ 0,89) per trip.
- Payment options: Purchase a rechargeable Bilhete Único card, available at stations, convenience stores, or via apps like TOP.
See here the subway lines of São Paulo.
Buses
Buses operate throughout the city but may experience delays due to street closures.
Use apps like Google Maps, Cittamobi or Moovit to check live schedules and alternative routes. Bus fare is around R$5.20, and you can pay with a Bilhete Único card.
Taxis and Rideshares
Uber, 99Taxi, and other rideshare apps are widely available, but prices surge during peak Carnival hours.
Tips for using rideshares safely:
- Always verify the driver and vehicle details before entering the car.
- Choose well-lit, busy pick-up points instead of isolated streets.
- Use the app’s share trip feature to notify friends of your route.
Walking
Since many bloco events happen close together, walking is often the best option for short distances.
- Stick to well-lit, crowded areas and avoid empty streets at night.
- Keep valuables hidden to avoid pickpockets.
With these tips, you’ll be able to navigate São Paulo smoothly and enjoy all the Carnival celebrations safely!
Where to stay in Sampa during Carnival
Your choice of accommodation depends on your Carnival experience:
- Vila Madalena: Best for nightlife and blocos.
- Bela Vista: Close to the Sambadrome.
- Paulista Avenue: Central location, good for first-time visitors.
Safety and health tips during Carnival
São Paulo Carnival is an exhilarating event, but as a foreign visitor, it’s important to take some safety and health precautions to ensure an enjoyable experience. Here are some essential tips:
General Safety Tips
- Stay in well-reviewed accommodations: Check ratings and reviews on platforms like Booking.com and Airbnb. Prefer hotels in safer areas like Paulista Avenue, Jardins, and Vila Madalena.
- Avoid unregistered transportation: Only use official taxis (recognized by their red license plates) or rideshare apps like Uber and 99Taxi. Always check the driver and car details before entering a vehicle.
- Beware of pickpockets: Carry only essentials, use a money belt or anti-theft bag, and avoid displaying valuables like expensive jewelry or large amounts of cash.
- Stick with groups: Avoid walking alone at night, especially in unfamiliar areas.
- Be mindful of street closures: Blocos take over many streets, which can make navigation tricky. Plan your routes in advance and avoid isolated streets.
Health & Well-being
- Stay hydrated: São Paulo can be very hot in February and March. Carry a reusable water bottle and drink plenty of fluids.
- Use sunscreen: The sun is strong, and you’ll likely spend hours outdoors. Apply SPF 30+ sunscreen and reapply throughout the day.
- Eat at reputable places: Street food is delicious but choose stalls that appear clean and have a steady stream of customers to avoid foodborne illnesses.
- Pace your drinking: Alcohol flows freely during Carnival, but overconsumption can leave you vulnerable. Drink responsibly and be cautious when accepting drinks from strangers.
- Watch your belongings: If you carry a phone or camera, use a crossbody bag with a zipper and keep it in front of you.
- Plan emergency contacts: Know the number for Brazil’s emergency services (190 for police, 192 for medical emergencies), and save the contact details of your country’s embassy in São Paulo.
By following these precautions, you’ll be able to fully enjoy the São Paulo Carnival while staying safe and healthy!
São Paulo Carnival 2025 promises to be a spectacular event, combining samba school parades, energetic blocos, and a vibrant city atmosphere. Whether you’re watching the grand performances at the Sambadrome or partying in the streets, it’s an experience you won’t forget.
Looking for more Carnival guides? Check out:
Prepare your costume, gather your friends, and get ready for the ultimate Carnival adventure in São Paulo!
